A flyer works harder when the poster, the social post and the landing page all say the same thing. We can design the set together, so anyone who sees it twice recognises it straight away, and you only need to brief us once.
Flyer design
Built for a quick glance.
Good flyer design gets one message across before the reader decides to keep it or bin it. We shape the headline, layout and next step.
What works
What makes a flyer worth keeping?
A flyer has a moment to work, so it needs one job. Pick the single thing you want the reader to do, then point everything at it: a headline that states the offer, one strong image, the essentials of when and where, and a clear way to respond.
We plan the back too. That is where the detail lives, from a map to a short list of services, for the readers who turn it over.
Sizes
Common flyer sizes
Stocks run from 130 gsm silk for handouts to 350 gsm card for flyers people should keep. In the US, ask your printer for 100 lb gloss text or a cover weight.
| Size | Dimensions | Good for |
|---|---|---|
| A6 | 105 × 148 mm | Counter flyers, vouchers and inserts |
| A5 | 148 × 210 mm | Door drops, events and offers |
| DL | 99 × 210 mm | Rack displays and envelope inserts |
| A4 | 210 × 297 mm | Notice boards and price lists |
| US half letter | 5.5 × 8.5 in | Handouts and mail inserts in the USA |
| US Letter | 8.5 × 11 in | Sell sheets and event notices |
Included
What comes with a flyer design
- Both sides designedThe front stops people; the reverse answers their questions instead of sitting blank.
- A tested QR codeLarge enough to scan from arm’s length, and linked to a page you can change after printing.
- Print-ready PDFsOne for each size you order, set to your printer’s bleed and stock.
- Digital versionsCrops for social posts, email and WhatsApp, so the campaign looks the same everywhere.
- An editable source fileNext month’s offer becomes a change of words, not a new design.
Print & design
Related services
Questions
Questions about flyer design
Question not here? Send it to us and we will answer it directly.
Ask a questionLeaflet or flyer: what’s the difference?
In everyday use, a flyer is a single unfolded sheet and a leaflet is often folded, though printers use the words loosely. If your message needs more than two sides, a folded leaflet or a short brochure will serve it better. The design rules hold either way: one message, a clear order of reading and an obvious next step.
Can you design flyers for door-to-door delivery?
Yes. For door drops we keep the offer and your name readable even when the flyer lands half-folded on a doormat. We also check the size and weight against the delivery service’s rules before anything is printed, since Royal Mail, USPS and local distributors each set their own limits.
How do you price flyer design?
By the number of designs and versions. One single-sided flyer is the quickest job. Double-sided layouts, extra sizes, versions in another language and a set of social crops each add a little time. If you print flyers every month, ask us about a template your own team can update.
Should a flyer include prices?
If price is the reason to act, yes. A clear “from” price or a dated offer gives the reader a reason to hold on to the flyer. If your prices move often, print them on a sticker or send people to a web page instead, so a price change doesn’t force a reprint.
Running a campaign?
Get your flyer design started
Tell us what you are promoting, who it’s aimed at, the size and quantity you plan to print and the date it has to be out. Our fixed quote will cover every version you order. That is all it takes to begin your flyer design.