Sedi Events

A party booked in three messages.

We designed and wrote an events website for Sedi Events that turns a parent’s question into a booked party, with the price shown before they ask.

  • Website design
  • Website copywriting
  • Price estimator
Sedi Events home page headline Let’s make it a party beside a collage of treats
Sedi Events home page on a phone with WhatsApp and Call buttons below

The client and the brief

What did Sedi Events need?

Sedi Events brings popcorn, candy floss, slush and ice cream machines, with staff and set-up, to parties across Soweto and greater Johannesburg. Parents wanted a price and a date, and they wanted them on WhatsApp.

Party bookings are made in a hurry, between school runs, usually on a phone. Most enquiries ask the same three things: what is on offer, what it costs and whether the date is free.

The brief was a site that answers all three before anyone has to type, then hands the conversation to WhatsApp with the details already filled in.

Treat stations: popcorn, candy floss, slush and ice cream
4
Servings per station, with its own machine and server
50
Messages from the first question to a booked party
3

Why it works

What makes parents book?

Every detail below removes a reason to wait.

  • Prices on the pageEvery station shows what it costs and what it covers, so nobody has to message just to ask.
  • An estimate, not a quoteThe estimator says so plainly and explains what can change the figure, which builds trust before the first message.
  • WhatsApp firstBooking buttons open WhatsApp, the way most customers already talk to small businesses.
  • Two buttons always in reachOn phones, WhatsApp and Call stay fixed at the bottom of the screen.
  • Mascots ready to addThe polar bear mascots have their own section and page, and one tap adds them to the estimate.

For event businesses

Could your events business use the same?

The same approach works for any business that sells a date.

Do your enquiries end in a booking?

Every message that only asks the price is a booking waiting to happen. We design sites that show the price, check the date and send the customer to WhatsApp ready to book, and you see the site on a private link first.

Start a project like this

Tell us what you offer, where you work and how customers book you today. We reply with a fixed quote in pounds, dollars or rand, and nothing starts until you agree to it. Email hello@redfoxbranding.com or use the project form to talk about events website design.